Privacy Policy

Introduction

Tranquil Mind Academy B.V. ("we," "us," or "our") operates the Tranquil Mind Academy website and provides meditation and mindfulness educational programs accessible online throughout Canada. We are registered at Meerum Terwogtlaan 219, 3056 PP Rotterdam, Netherlands.

We are committed to protecting your privacy and ensuring that your personal data is handled responsibly and in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) (EU) 2016/679, UK GDPR, and applicable Dutch data protection legislation.

If you have any questions about this policy, please contact us at [email protected].

What Data We Collect

When you visit our website, interact with our content, or submit a form, we may collect the following categories of personal data:

• Full name
• Email address
• Phone number
• IP address
• Browser type and version
• Device type and operating system
• Cookies and tracking identifiers
• Usage data (pages visited, time on site, click paths)
• Form submission content (including message text and program selection)
• Conversion events (form submissions, calls)

Legal Basis for Processing (GDPR Article 6)

We process personal data only when we have a valid legal basis to do so. The legal bases we rely on depend on the type of data and the purpose of processing:

Cookie Categories

We divide cookies used on this website into three categories:

Marketing Cookies: Detailed Disclosures

Consent

Our cookie consent banner offers three options: "Accept All," "Reject Non-Essential," and "Manage Preferences." Analytics and marketing cookies are not activated until you explicitly accept them. Your choice is stored in your browser's local storage for 12 months. You may dismiss the banner without accepting, in which case only essential cookies remain active. The banner links directly to this Privacy Policy.

By clicking "Accept All Cookies," you consent to the storing of cookies on your device for analytics and advertising purposes, including personalized advertising delivered by Google and Meta. You may withdraw consent at any time through the cookie preferences panel without affecting the lawfulness of processing that occurred before withdrawal.

Withdrawal of consent: You may withdraw consent at any time by clicking "Manage cookie preferences" in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.

Data Sharing with Advertising Partners

We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

• Google LLC: Cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
• Meta Platforms, Inc.: Pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only and is not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

Lead Forms and Contact Requests

When you submit a contact form, request information about a program, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, province or territory, program selection, and your message.

Legal basis: Consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).

Retention: Form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.

You may request deletion of your data at any time by contacting us at [email protected].

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.

Google Services and Advertising

This website uses the following Google services:

Meta Advertising Services

This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

• Page views and time on site
• Specific conversion events (form submissions)
• Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/

Prohibited Content Self-Declaration

This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.

Landing Page Integrity Statement

The content of this website accurately represents the educational programs and services offered by Tranquil Mind Academy B.V. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.

Children's Privacy

This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at [email protected] if you believe we have received data from a minor.

International Data Transfers

Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly at [email protected].

Your Rights (GDPR Articles 15-22)

If you are located in the EEA or UK, you have the following rights regarding your personal data:

• Access (Art. 15): Request a copy of the data we hold about you.
• Rectification (Art. 16): Correct inaccurate or incomplete data.
• Erasure (Art. 17): Request deletion of your data ("right to be forgotten").
• Restriction (Art. 18): Limit how we process your data.
• Portability (Art. 20): Receive your data in a structured, machine-readable format.
• Objection (Art. 21): Object to processing based on legitimate interest.
• Withdraw consent (Art. 7.3): Revoke consent at any time without penalty.

To exercise any of these rights, email us at [email protected]. We will respond within 30 days.

You also have the right to lodge a complaint with your local supervisory authority:

• Netherlands (Autoriteit Persoonsgegevens): https://autoriteitpersoonsgegevens.nl
• EU users: https://edpb.europa.eu
• UK users: https://ico.org.uk

Data Retention Periods

We retain personal data only for as long as necessary to fulfill the purposes described in this policy. Specific retention periods are as follows:

Third-Party Links

Our website may contain links to third-party websites, including those of our advertising and analytics partners. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policy of every website you visit after leaving ours.

Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include HTTPS encryption, secure hosting environments, firewall protection, malware monitoring, and access controls. While we strive to protect your data, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. When material changes are made, we will notify users via a banner on our homepage a minimum of 14 days before the changes take effect. The "Last Updated" date at the top of this page indicates when the latest revision was published. We encourage you to review this policy periodically.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us: